The Weird" is a 3D art project that was created for a character design to accompany ongoing work on a card game. The project depicts an eerie and intriguing character design. The central focus of the piece is an old vintage diver's helmet, which serves as the home for a lurking octopus. The octopus is shown preying on a little harmless fish, adding a sense of danger and tension to the overall composition. The project was created to be used as a card in a CCG game and it was designed to be eye-catching and memorable to the players.

The project was created using a combination of Zbrush, Maya, Keyshot, and Photoshop. Zbrush was used to sculpt the detailed textures and forms of the helmet and octopus, while Maya was used to create the overall structure and composition of the scene. Keyshot was then used to add realistic lighting and materials to the piece, bringing it to life. Finally, Photoshop was used to make final adjustments to the color and overall look of the piece.

The result is a highly detailed and visually striking piece of 3D art that captures the imagination and evokes a sense of unease. The use of an old vintage diver's helmet as the home for the octopus adds an element of nostalgia and history to the piece, while the octopus itself serves as a reminder of the power and danger of the deep sea. Overall, "The Weird" is a masterful blend of technical skill and artistic vision that creates an unforgettable character design.

This project, developed by Canopy Creative Design, involves the creation of an innovative Augmented Reality (AR) experience for Mighty Munch's dog probiotic powder. Utilizing the advanced capabilities of 8th Wall technology, this proof of concept aims to engage customers in an interactive and informative way, enhancing their understanding and perception of the product.

Objective:
The primary goal is to create an engaging AR experience that highlights the unique benefits and ingredients of Mighty Munch's dog probiotic powder. By integrating interactive elements, we aim to educate consumers about the product in a memorable and entertaining manner.

Features:

Interactive AR Experience: Users can access the AR experience through their smartphones, immersing themselves in a virtual environment that blends with the real world.

Animated Dog Character: A central feature is an animated pup that vividly demonstrates the product's appeal to dogs. This character adds a fun and relatable aspect to the experience.

Educational Content: The AR experience is designed to educate users about the product’s benefits and ingredients. This includes detailed information on how the probiotic powder contributes to a dog's health and wellbeing.

Product Visualization: Users can visualize the probiotic powder in a 3D format, providing a better understanding of the product's texture and packaging.

Interactive Elements: The project incorporates interactive elements such as quizzes or trivia about dog health, engaging users in the learning process.

Technology Used:

8th Wall Platform: The experience is built using 8th Wall, a leading AR platform that allows for seamless integration of AR experiences on web platforms, ensuring accessibility across various devices without the need for additional apps.
Outcome:

This AR activation serves as a novel approach to product promotion and consumer education. By leveraging the power of AR and interactive storytelling, Canopy Creative Design aims to enhance brand engagement for Mighty Munch, ultimately driving increased interest and sales for the dog probiotic powder.

Future Prospects:

Upon successful implementation and positive consumer feedback, this proof of concept could pave the way for further AR integrations in marketing strategies, not only for Mighty Munch but also for other clients looking to innovate in product promotion and customer engagement.

We were privileged to contribute to the creation of a small cinematic intro for the ANZAC Rising Sun Emblem - a stirring portrayal of a potent symbol of Australian military history.​

Our contribution was significant in the development and implementation of 3D Art and VFX components, aimed at augmenting the overall visual authenticity and cinematic ambiance. We meticulously replicated the emblem's intricate details, the evolution of its design, and the spirit it encapsulates. Additionally, we were tasked with the emblem's animation and rendering.

​By the end of the project, we had not only created a compelling piece of visual art but also paid homage to the emblem's monumental importance and its steadfast position in the ANZAC legacy. This is the first modern CGI recreation of the ANZAC Rising Sun Emblem.