Shaping the brands of tomorrow
A branding agency driven by what-ifs. Working with brands to reimagine their future, create change, and spark action.
An Energy Tech Brand Fit For Growth
Flexidao
Flexidao provides energy, sustainability, and risk management teams with the tools to gain in-depth oversight of their clean electricity portfolio; streamlining processes, reducing compliance risk, and enhancing clean energy impact.
Polar were approached initially to develop a new website for Flexidao. However, in early discovery conversations, we highlighted a key change in their strategy - meaning a deeper consideration for their brand and brand strategy needed to be considered for an investment in their website to be worthwhile.
In turn, Polar were tasked with fully transforming Flexidao’s identity, followed by the originally planned new website.
Unlocking Limitless Adventure
VanCraft
Nestled in the heart of Salt Lake City, Utah, VanCraft is a specialized campervan conversion company with a vision to expand their horizons across the United States. Their goal was to incorporate both a sales and rental arm into their brand system and elevate both sides of the business. To realize this ambition, it was critical to develop a brand identity that was not only modern and appealing but also future-proof and dynamic, to propel them towards their expansive goals.
Working closely with our team, VanCraft sought to establish a brand that was reflective of their innovative approach to campervan conversions while positioning themselves as a leading choice for campervan enthusiasts across the country. Their products give people the ability to explore, whilst maintaining the flexibility of owning an everyday vehicle.
Our mission was to create a brand identity that resonated with a broad audience, those who seek wanderlust and outdoors - but also understand and want the luxuries and detail that VanCraft build into their products.
The Ocean Awaits
Arcon Yachts
From a sea of sameness to aspirational oceans.
Covering sales and charter, to construction and management, Monaco based Arcon deliver unparalleled yachting experience. In a sea of sameness Arcon needed a brand that puts character at the forefront, positioning them as the aspirational choice.
With a strong foothold in Europe, Arcon wanted a brand that would give them a global presence. We focused on capturing the essence of Arcon Yachts’ legacy while infusing a modern and dynamic touch. Our goal was to create a brand identity that not only reflects the luxury and elegance of their services but also resonates with their discerning clientele around the world.
Insuring You, Helping Others
Sagic
Sagic provides general insurance products to families, businesses, and church organisations across the UK. They distinguish themselves as an ethical insurance partner deeply committed to uplifting communities and individuals. Recognising the need to re-align their existing brand with their unwavering values and also wanting to move themselves into a more contemporary era, Sagic entrusted Polar with the task of revitalising their existing brand identity and website. Our challenge was to effectively convey the warmth, empathy, and integrity that defines Sagic's character while simultaneously modernising their visual aesthetics and communication approaches.
DishUp
DishUp
DishUp is on a mission to make cooking exciting again. Inspired by global flavors, they offer fresh, pre-portioned ingredients and simple recipes that bring back the joy of cooking from scratch. No subscriptions—just pick up and cook from your local supermarket.
In a crowded DTC meal subscription market, DishUp brings a fresh perspective to the produce aisle: a product that skips the need for subscriptions or weekly app choices. It’s an easy addition to any weekly shop, with a rotating selection of exciting recipes featuring both meat and meat-free options, all while minimizing food waste.
DishUp also fosters a sense of community, celebrating a diverse group of home chefs eager to put their own twist on global flavors and share the unique stories behind them.